Bastion Reputation has bolstered its team of consultants welcoming Clare Spratt, Kaysia Thompson and Blanca Brew to join its Melbourne and Sydney offices, providing key support to the agency’s senior team members and clients.  The new appointments are a part of Reputation’s ongoing growth with Thompson joining the Sydney office to further cement Bastion’s corporate affairs presence.  Reputation Managing Director, Clare Gleghorn said she is impressed with the calibre and the positive impact of the trio with the team and the clients.  “Blanca, Kaysia, and Clare bring such incredible energy and skills to our business,” said Gleghorn.  “Being able to provide the space for incredible emerging talent to contribute to our team and bring their ideas, diverse experience, and phenomenal talent to the work we do is exhilarating.”   Joining the agency as a senior client executive in April after working across Keep Left and Nine Entertainment, Spratt brings communications

Independent creative agency Special Australia has launched a standalone public relations business Special PR and appointed former Red Havas Managing Partner of Consumer and Brand, Alex Bryant to lead the arm across Sydney and Melbourne markets. Lindsey Evans, Partner and CEO of Special said the new PR offering is a “natural and logical next step” for the company.  “Much of our most effective and creative work has a strong earned component and having a formal PR offering will help us to continue to elevate the creative standards and effectiveness of brand building, storytelling, and non-traditional marketing.” Evans welcomed Bryant saying she is at the “top of her game”.  “Alex is an extraordinary human; she shares our ambition and values and brings with her an incredible track record and respect from within the PR industry,” said Evans. The newly appointed managing partner said she is interested to build an offering that will bring “fresh thinking” to the ma

Co-Founder and Managing Director of Icon agency, Joanne Painter has been appointed to the PR Trust Board of Trustees of the global entity, The Future Communicators Foundation, marking the first Australian PR industry leader to join the US-based global Foundation. Richard Tsang, Chairman of The Future Communicators Foundation Board of Trustees welcomed Painter to the Board of Trustees. “She provides a welcome addition to the Board, extending our outreach initiatives and scholarships to the Australian continent,” Tsang said.  Allard W. van Veen, Founder of The PR Trust and Future Communicators Foundation said Painter will add a “valuable perspective” from the Australasian region as the foundation expands its global initiatives.  “I have known Joanne for a number of years and have always been impressed by the mentorship, leadership and support she provides to up-and-coming communications professionals,” he said.  Painter said FCF’s focus on “advancing diversity”

Strategic communications and reputation agency Sefiani has announced the appointment of Lyndsey Gordon(pictured left) to the newly created role of Brand & Consumer communications lead and Julia Hoy(right) has become an Associate Partner. Gordon will work alongside Nicole Thurston, Director Strategy & Creative, Alice Spraggon, Head of Editorial Content and Taylor Campbell, Content Director, to develop impactful integrated creative campaigns for the agency’s clients. Mandy Galmes, Sefiani’s Managing Director & Managing Partner said Gordon joins the agency with a “creative flair, incredible positivity” and powerful storytelling track record.   “With her breadth of media relationships and boundless energy for a creative idea we are thrilled to have Lyndsey join our rapidly expanding Creative Content team at time when finding new and interesting ways for a message to reach its audience has never been more critical,” Galmes said.  The acquisition of Sefiani

Tide.pr has appointed Aislinn Powell to Account Manager.  In her new role, Powell will be working with SodaStream, Proper Crisps, Affordable Art Fair, Kingswim, Champion, New Zealand Made with Care and more.  Powell shared her new role on LinkedIn for which tide.pr congratulated her.  “We’re so excited to have you!” the agency commented.  Prior to that, she worked as a Senior account executive at Flourish PR for a year.  Powell has previously worked in the fashion industry in the US before moving into PR working for Onetwo agency for more than a year. You can reach out to Powell at aislinnpowell@tidepr.co

Integrated PR, marketing strategy, and communication agency Taurus has announced the company’s rebrand, marking “an exciting evolution of the brand”. Sharon Williams, founder and head of strategy at the agency shared on her LinkedIn handle that the rebranding reflects “the company they have become”.  “All brands need to evolve, grow, re-energise, and excite and Taurus is no different,” Williams said. “I am proud of the fact that Taurus has remained on the front foot through the years, driving change, building brands, maintaining close relationships with our clients through thick and thin, creating trademarked services, leading the narrative, and delivering industry firsts. “It is a change that reflects our global client base, our long-term relationships - our unique and trademarked TaurusBullseye methodology and our ever-growing range of services as businesses, marketing, and comms needs change. From personal branding with TaurusProfile to launching Crypto brand

Independent Communications agency Polkadot Communications has welcomed three new clients to its portfolio.  Dionne Taylor, Founder of Polkadot Communications said the team is excited about the “current and upcoming PR campaigns” to work across global and local brands.  “The first half of 2023 has been very busy and we’re excited to be bringing on an array of new business across a variety of sectors,” Taylor said.  The agency will promote lightscape and dark spectrum, the multi-sensory experiences of light, colour and sound for Sony Music that will be showcased as part of the 2023 VIVID Sydney Festival. Lake Macquarie City Council has sought the expertise of the agency to showcase the relaxed and affordable lifestyle and abundant business opportunities within the region. Polkadot Comms will also continue working with the pharmaceutical company Boehringer Ingelheim to drive awareness about the importance of parasite protection in dogs.  Nutritionist Amelia Philips le